Scale your data operations without scaling your team

Switchboard is a data operations platform that helps digital publishers and media companies consolidate, process, and analyze vast amounts of campaign data. It eliminates data silos and automates data workflows, enabling teams to generate accurate, real-time insights without relying on manual reporting or complex engineering resources.

Switchboard addresses common business intelligence challenges by automating data integration, minimizing manual effort, and delivering accurate, real-time insights for better decision-making. By consolidating fragmented data sources, Switchboard integrates advertising, analytics, and revenue data into a single, structured view. It also reduces reliance on manual data processing, eliminating the need for spreadsheets and time-consuming data wrangling. To combat delayed insights, Switchboard automates data workflows, enabling real-time reporting and faster decision-making. Additionally, it ensures data accuracy and consistency, resolving discrepancies across platforms and providing a reliable foundation for analysis.

Switchboard offers key advantages for digital publishers, streamlining data operations and enhancing reporting capabilities. With Automated Data Processing, Switchboard eliminates the need for manual data collection and transformation, freeing up valuable time and resources. Its Comprehensive Reporting consolidates campaign performance data into a single, holistic view, making it easier to analyze trends and measure success. For deeper analysis, Customizable Insights allow users to filter data by campaign, creative, placement, and other key dimensions. By ensuring Improved Accuracy, Switchboard reduces discrepancies between different reporting sources, providing a more reliable foundation for decision-making. Finally, its Scalability enables digital publishers to handle large volumes of data with ease, ensuring consistent and reliable performance as their data needs grow.

witchboard seamlessly integrates with a wide range of business intelligence data sources, enabling streamlined data consolidation and analysis. For advertising and marketing data, Switchboard connects with leading Ad Servers & Demand-Side Platforms (DSPs) such as Google Ad Manager, Amazon Ads, The Trade Desk, and Xandr. It also supports Analytics & Attribution Platforms like Google Analytics, Adobe Analytics, MOAT, IAS, and DoubleVerify to provide deeper insights into campaign performance. On the financial side, Switchboard integrates with Revenue & Finance Systems, including CRM tools, billing systems, and financial reporting platforms. For advanced analytics and data storage, it connects with Cloud Data Warehouses & BI Tools such as Snowflake, BigQuery, Redshift, Looker, and Tableau. We also offer the flexibility to build custom integrations for unique data sources, ensuring complete and accurate data coverage.

Yes, Switchboard automates data ingestion, transformation, and normalization, eliminating the need for BI teams to manually compile reports. With automated pipeline creation, data flows seamlessly from various sources into reporting dashboards, ensuring a continuous and reliable data stream. Standardized processing reduces errors and ensures data accuracy and consistency across platforms. By automating these processes, Switchboard frees up analysts and BI teams to focus on strategic insights rather than time-consuming data cleanup.

Yes, Switchboard supports scheduled updates and near real-time data processing, ensuring that business intelligence teams always have the most up-to-date campaign performance insights.

Switchboard standardizes and reconciles data across sources by applying business rules, deduplication, and advanced validation techniques. This ensures accurate, reliable reporting, even when data sources report different metrics.

Most customers are up and running within weeks, not months. Our platform's pre-built connectors and automated data handling significantly accelerate the implementation process.

Yes, Switchboard is built to ensure high data quality and provide robust data governance capabilities. The platform maintains data integrity by automatically detecting anomalies, missing values, and inconsistencies to ensure reliable reporting. It standardizes and corrects data inconsistencies across sources to maintain accuracy, while also providing insights into data structure and quality, helping teams identify issues before they impact reporting. For data governance, Switchboard offers full visibility into data transformations and movement, ensuring transparency and traceability. It organizes and classifies data for easy discovery, allowing teams to quickly access and understand their datasets. Additionally, role-based permissions protect sensitive data and ensure compliance with internal policies and industry regulations. With these capabilities, Switchboard helps businesses reduce discrepancies, improve data reliability, and build trust in their analytics.

Yes, Switchboard is built for high-performance data operations and scales to support enterprises managing massive data volumes. The platform is optimized to handle billions of rows across multiple sources without performance degradation, ensuring efficient data processing. Its parallel and distributed computing architecture enables seamless data transformations and high query loads across cloud environments. Additionally, auto-scaling infrastructure dynamically adjusts to increasing data ingestion, maintaining smooth performance even during peak usage.

Yes, Switchboard integrates seamlessly with a wide range of BI tools and data warehouses, enabling businesses to centralize their data and enhance analytics capabilities. The platform supports leading BI tools like Looker, Tableau, Power BI, and Google Data Studio, as well as data warehouses such as Snowflake, Google BigQuery, Amazon Redshift, and Databricks. By automating data ingestion and transformation, Switchboard ensures clean, structured data is readily available in your BI tool of choice. This eliminates the need for manual data wrangling, accelerates reporting, and enhances decision-making by providing a single source of truth for all business intelligence needs.