Join us at Digiday Publishing Summit 2023 in Vail, Colorado!

As anyone in digital publishing knows, staying ahead of the curve in such a rapidly-evolving industry is essential. This is why we are excited to attend the Digiday Publishing Summit in Vail, CO this March, which brings together leaders in the publishing industry to discuss the latest trends, challenges, and opportunities.

Supercharged: How a publishing powerhouse solved their data engineering roadblock and used data to accelerate growth

We are especially pleased to be sponsoring a “Town Hall” session at the event from 4:55 p.m. MST onwards in the Gore Ballroom. During the session, tune in at 5:15 p.m. MST for our very own presentation, Supercharged: How a publishing powerhouse solved their data engineering roadblock and used data to accelerate growth.

In this presentation, you’ll hear our CEO, Ju-kay Kwek, explain how data engineering automation connects the dots between people, departments, and data, as well as sharing insights and best practices that have helped us achieve success in the publishing industry.

In addition to our sponsored session, we look forward to attending the other talks and workshops at the summit on a variety of key topics for the industry right now:

• First Priority: First-Party Data with the Skimm’s CRO, Mary Murcko, in which she discusses the company’s non-traditional strategy behind first-party data as an engagement driver to build a more personal user experience

• The Frozen Era of Cookies Has Arrived! Winter Is Here! A Discussion on How to Stay Ahead in the Post-third-Party Cookie Era with Intent IQ’s CTO Dror Ben-Yishai and Primis’ CO CEO, Eyal Betzalel for an exciting workshop on the industry’s most pressing issues

These are both timely topics as publishers continue to grapple with the challenges of reaching audiences in a fragmented media landscape.

And with the rapid rise of retail media networks over the past few years, we’re also looking forward to:

• State of the Industry: Commerce Content with impact.com’s VP Publisher Innovation, Bryce Widelitz and Reviewed’s VP & GM Chris Lloyd, who discuss the findings of their upcoming global State of the Industry report

As always, we’re looking forward to attending the event to connect with other publishers, as well as adtech and publishing technology service providers, to share insights, and learn from experts in their field. See you there!

If you’re attending the Digiday Publishing Summit this March, we’d love to connect with you. To schedule a meeting with Ju-kay, please connect with him, or reach out to our team at sales@switchboard-software.com.

Alternatively, find out how we help some of the world’s largest digital media companies and publishers – such as Financial Times and Dotdash Meredith – leverage their data for greater gains.

About Digiday Publishing Summit

Faced with another period of economic turmoil, publishers are recalibrating their growth strategies while also taking pages out from their survival mode playbooks. In doing so, sales teams are having to operate on tighter turnaround times, editorial teams are becoming scrappier with their content output and consumer revenue teams are looking for ways to keep readers spending even when wallets are thin. Hear from media execs about how they’re attempting to grow their companies in a lean time and walk away from this event with a better understanding of how other media organizations are building a more sustainable future.