Datorama is Holding You Back. Switchboard Moves You Forward.
Datorama (Marketing Cloud Intelligence) promised a single source of truth. But complexity, hidden costs, and rigid models have left teams struggling. Switchboard gives marketing and revenue teams transparent, scalable data automation—without the black boxes.
Modern Data Problems Demand a Modern Data Solution
Switchboard replaces the spreadsheets and manual reconciliations that eat 80–90% of client services’ time. Teams shift focus from cleaning data to delivering insights.
Datorama limits ingestion and flattens large datasets. Switchboard ingests billions of records hourly, supports complex joins, and preserves full data granularity.
Switchboard structures your data in your own warehouse, not a proprietary ecosystem. You keep full control, full visibility, and full flexibility — no Salesforce lock-in, no black-box logic, no surprise export limitations.
Migrating off Datorama takes months, but Switchboard’s onboarding model pairs you with a dedicated success engineer. With white-glove onboarding and pre-built recipes, customers are up and running fast.
The Switchboard Solution
- Unify data from APIs, flat files, and even email reports
- Human-readable “recipes” replace black-box rules
- Scales seamlessly to billions of rows in your own data warehouse
- Full transparency and no vendor lock-in
