Optimizing Revenue with Media Data, BigQuery, and Cloud Architecture

Ops Talk

Here are Jay Glogovsky, Director of Yield and Data at VICE Media, and Switchboard co-founder and CTO, Michael Manoochehri presenting at AdExchanger's Programmatic I/O 2017. They explain how digital publishing is changing, and showcase how DataOps is used to control complexity and build new revenue opportunities at one of the world's leading media businesses.